ONTD | Oh No They Didn't | What's The Meaning

ONTD is an abbreviation for Oh No They Didn't, a gossiping LiveJournal community that posts about celebrities with over 100,000 members.. Similar to Pink Is The New Blog and Perez Hilton.

The site formed a partnership with pop culture blog network Buzz Media in July 2010 that was not renewed a year later.

The blog boasted over 300,000 page views daily according to a 2008 Popmatters article, although it has considerably decreased in recent years. When LiveJournal increased the comment limit on posts from 5000 to 10,000 comments, ONTD contained the first post to reach this new limit. The age range could be anywhere between 12 to 35.

The blog uses different sites for news but there are a few exclusives every now and then. It has been mentioned in quite a few magazines and T.V. shows. The site is known for it's hilarious comments and memes(of which some are picked up by non-ONTDers), sarcasm, GIFs and debates.

Origins

The community was originally created in 2004 by teenagers Erin Lang, Bri Draffen and Breniecia Reuben.

Awards and recognition

ONTD won the Best Gossip Blog award in the 2008 Weblog Awards, beating out other popular celebrity blogs such as D-Listed, Perez Hilton and TMZ, with a whopping 44% of the vote.

ONTD has been noted in O, the Oprah Magazine, cited in Life & Style, and artist Lily Allen referenced the online community in the March 2009 issue of Playboy Magazine.

The Swedish newspaper Metro described the community as "Gossip on steroids." The paper also noted that with a high volume of posts, the reader would "find a lot of highlights, and often before newspapers get their hands on it". The San Francisco Chronicle wrote that the "scandal-mongering community overflows with interactive snark" and encouraged the reader to "imagine a gossip clearinghouse run by teenagers with bad attitudes and sharp tongues". The A.V. Club cited ONTD as a "favorite time-wasting website" and wrote that "the comments section can sometimes be more amusing than the posts themselves". In December 2009, the users of ONTD were derisively referred to as "jackals" because the stories posted on the blog are taken from other sources. In response, the users embraced the term and repeatedly used the term in later posts, as well as manipulating their icons to include photographs of the animals.

The Village Voice called the community a "psychopathic celebrity news/gossip wire-of-sorts" and its users "a community of pathologically obsessive celebrity gossip sadomasochists."

Exclusives

ONTD was the first community to break the news of Jamie Lynn Spears' pregnancy, after leaking OK! Magazine's unpublished front page cover, and was the first to report that Kirk Acevedo had announced via his Facebook status update that he had been fired from the Fox drama, Fringe.

When the rumors of Jon from Jon and Kate Gosselin's infidelity started appearing in February 2009, a photo of Jon out on town was posted on ONTD, which showed him posing with two young women in a local bar. National gossip magazines picked up the news, and a screen grab of ONTD could be seen in Star and US Weekly.

The most scandalous and notable events are often given nicknames to distinguish them in future posts, such as the January 2008 hospitalization of Britney Spears, which was dubbed Hostage Brituation '08 by the community's members. This nickname was later picked up and used by Rolling Stone. The abuse case between singers Rihanna and Chris Brown was dubbed Domestic Disturbia '09 by the community's members, and the community was also credited with starting a meme ("Gokey is a douche") connected to some friends of American Idol contestant Danny Gokey's negative comments and pictures regarding fellow contestant Adam Lambert. The forced removal of "#gokeyisadouche" from Twitter's trending topics list prompted a discussion on Twitter's censorship.

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